Woelwater

Woelwater/Wackybox is an educational subscription box. I worked mainly on the visual language and implementation of various design elements. We did professional photography and product shots. I planned the user journeys and we ultimately built a website that was tailored to the needs of the parents in the various stages of their child's development. The site is split into an Afrikaans and an English version, and then the imagery and messaging is different for each age group. We did animation and video ads for social and helped with content planning and implementation on their social channels. Their website is currently not trading as the company was bought over by an educational group that will be developing and distributing the subscriptions in 2023. Photographer: Joalet Reyneke Copywriter: Lauren Fidler Animations: Frederik Moller Design: Loilyn Coetzee